How To: Create a New Product with Margin (CPM Based)

Read Time: 5 minutes

Learn how to create a CPM-based product by entering content details, setting performance benchmarks, configuring CPM rates and margins, and defining pricing limits before saving it to your profile.

2. Click here

3. Click Manage Products

4. Click Create New Product

5. Enter Product Name

6. Click CPM Based and Click Next

7. Input Primary Content details:

and click Next

8. Click Add Supplementary Content (if applicable), otherwise, click Next

9. Enter the Product Description

10. Set Production Timelines (important especially if you're using the Campaign Manager tool), and Case Study (optional), then click Next

11. Add Performance Benchmarks (optional). If you're not including a Benchmark, skip to Step 13

12. Select all relevant Performance Benchmark and click Update

13. Enter a number for each Performance Benchmark you selected, and click Next

14. Under CPM Rate & Margin, enter the Hard Cost and (optionally) a Margin

15. You can switch the Margin Type - choose from dollar value ($) or percentage (%)

16. On all relevant sections, toggle Commissionable Button ON or OFF as applicable.

This toggle lets you control whether that specific line is commissionable or non-commissionable to Agencies or Partners

17. Set Pricing and Product Limits:

This acts as the parameter for your Commercial Managers when they add this Product to a Media Plan in Campaign Builder

18. If applicable, under the Production section, add the Hard Cost and Margin (Optional)

19. Total Product Price Breakdown will show the details of the product's Hard Cost, Margin, and Commissionable Value for:

20. Enter your Product's Rate Card Value (optional). This is also often referred to as Media Value

21. Click Save Changes

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Contact PubSuite Support via the chatbot button located in the lower-right corner of your screen.